Raj (Ram Charan) is a Hyderabad-based betting fetish living with his adopted parents who support his means of living. Tragedy strikes the family when his father (M. S. Narayana) who is diagnosed with cirrhosis as a result of alcoholism. Raj needs INR2 million for his father’s liver transplantation, which must be done within a month. As he is on the lookout for money, he is approached by James (Ajmal Ameer), his rival in betting, with a betting challenge. James dares Raj to make Chaitra (Tamannaah), a medico and the daughter of a dreaded and influential businessman Bellary (Mukesh Rishi) to fall in love with him. If he is able to complete the task before 31 December 2011, James will give him the money needed for his father’s operation and if not, Raj has to give up betting forever. Desperate for the money, Raj takes up the challenge and begins wooing Chaitra. Initially, she appears to spurn his advances and sets him even tougher challenges to propose her. Raj successfully overcomes all these challenges and Chaitra soon reciprocates his advances. Bellary finds out about this relationship and sends his henchmen to kill the couple on the night of 31 December. Raj and Chaitra escape to Srisailam from the henchmen. Bellary, with the help of his corrupt minister-friend Baireddanna (Kota Srinivasa Rao) and the latter’s Dubai-based son (Dev Gill), begins a search for them. At Srisailam, James rescues the couple from their henchmen and gets stabbed by Baireddanna’s son who also kidnaps Chaitra. Raj learns about his past because of James. Raj’s father Suryanarayana (R. Parthiepan) was a respected man in Rayadurg and his best friend, a rich man named Ramamurthy (Nassar), was Chaitra’s father. Chaitra and Raj were childhood friends. Ramamurthy’s brother-in-law Bellary found out about the presence of iron ore under Ramamurthy’s land and along with Baireddanna, he decided to exploit the ore for their sinister purposes. When Suryanarayana and Ramamurthy objected to this, they and their families were killed by Bellary and Baireddanna, except Raj and Chaitra. Chaitra was adopted by Bellary who planned to kill her when she attains an age of 21 so that he could acquire Ramamurthy’s land. Chaitra, who already knew about Raj’s betting nature, told her childhood friend James to trap Raj by placing a bet so that Bellary and Baireddanna can be destroyed using him. Raj decides to avenge his father’s death and kills Bellary, Baireddanna and his son at Rayadurg. He rescues Chaitra and distributes Ramamurthy’s land to the villagers after marrying her.