While the actors in front of the camera shine brightly, directors are revered and talked about, there are people who generate the buzz about a movie or an actor. The people behind every film related news are the film journalists and PROs. One such cine journalist and PRO was B. A. Raju.
B. A. Raju was one of the senior most journalists and PRO who worked for many top celebrities in Tollywood. He was running the Super Hit magazine and regularly sharing movie updates on social media before his untimely demise. B. A. Raju passed away yesterday night due to cardiac arrest and sudden fluctuation in diabetes. His son B. Shiva Kumar took to social media to share this news.
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With extreme sorrow & grief we would like to announce the untimely demise of our beloved father Shri B.A.Raju. He passed away due to sudden fluctuations of diabetes & cardiac arrest.
May his Soul Rest In Peace.
Dad Be A “Raju” Forever because You are a “SUPERHIT” in Our Hearts. pic.twitter.com/QpNYpFW4t0
— Shiva Kumar B (@shivakumar2204) May 21, 2021
B. A. Raju was the most verified source of information for everything related to cinema. On his Twitter handle, he shared authentic information about movies, actors, production houses, releases and more. He amassed over 600 K followers on Twitter recently and even shared his happiness on achieving that mark. His unexpected demise comes as a shock to many, especially people from the film industry who have closely worked with him. Mahesh Babu, Jr. NTR, S. S. Rajamouli, Venkatesh, Nagarjuna, Chiranjeevi, Samantha and many other celebrities have expressed their disbelief at this news and shared their condolences to B. A. Raju’s family.
As a mark of respect for B. A. Raju, PRs from the Telugu film industry will not be posting any movie related updates for the day. His contributions to the industry are invaluable and the Telugu film industry and PRs mourn his loss.
Telugu Film Industry lost a gem today with the passing of Superhit B.A. Raju garu. He was a journalist par excellence, a senior PRO and a highly respected member of the film fraternity. #TeluguFilmNagar prays for strength to his family in these tough times.#RIPBARaju pic.twitter.com/RRrZLhkJ10
— Telugu FilmNagar (@telugufilmnagar) May 22, 2021
We at Telugu Filmnagar convey our deepest condolences to B. A. Raju’s family. May his soul rest in peace.