More than movie making, releasing it on right time has become a herculean task for the filmmakers as many factors like lack of buyers, paucity of theaters become the main hinderances.
Directors and actors always give their hard to complete a movie and make it to the theater. Sometimes it goes out of hand due to some reasons or any other facts that delay the release of the film. This sentence is now suitable for filmmaker cum actor Cheran. Factors knew that Sharwanand and Nithya Menon starrer ‘Rajadhi Raja‘ has been taken a long time to be screened in theaters. ‘Rajadhi Raja‘ dubbed of Tamil film ‘JK Enum Nanbanin Vaazhkai‘ directed by Cheran he uses this film as an experiment. Once he has a lot of victories with his movies but this movie is not having much publicity and hype around it.
Still, it is impossible not to feel Cheran. There was something tragic when ‘JK Enum Nanbanin Vaazhkai‘ has to settle for a straight to DVD release, after spending more time without finding any buyer. The point is that when so many bad movies are established, a well-regarded director had practically given his film for free release. Similar experiment previously attempted Kamal Hassan for ‘Vishwaroopam‘ movie, but theaters management has to oppose that one. The director of the attempt Cheran result good or bad, he was going to be a lot of economic problems.
This movie recently released in Telugu with ‘Rajadhi Raja‘ movie. As per the buzz, Cheran said that the movie will be released in Tamil on July 15. At present, he was facing the financial problems and he believes that this film helps to make him the good position.